Experience the grounding power of nature with the new fréamh spa brand
Step into a world of warmth, luxury, and effortless hospitality with FBD Hotels and Resorts, a collection of seven exceptional hotels and resorts across Ireland and Spain.
In Ireland, guests can enjoy the charm of Faithlegg in Waterford, the luxury of The Heritage in Laois, the contemporary style of Castleknock Hotel in Dublin, the seaside elegance of The Grand Hotel in Dublin and the estate setting of Killashee in Kildare. For those dreaming of sunshine escapes, the collection extends to Spain’s Costa del Sol, where the vibrant Sunset Beach Club in Benalmádena and the serene La Cala Resort in Mijas await.
Now, FBD Hotels and Resorts is proud to introduce something truly special – fréamh, its exclusive new spa brand, available only in its collection of destinations across Ireland.
The word fréamh is Irish for “root” – chosen to reflect both the grounding qualities of nature and our deep connection to the land. Rooted in nature and guided by the tides, fréamh celebrates the elements of our island: the calming strength of the earth, the gentle flow of the shoreline, the freshness of the air, and the restorative depths of the sea.
This private label collection has been carefully created to bring a sense of balance, renewal and a genuine sense of care to every guest. Each ritual and product have been designed with a purpose – to aid sleep, reduce stress, restore hormonal balance, encourage recovery and support overall wellbeing. From soothing sleep massages and grounding body rituals to rejuvenating seaweed polishes, fréamh treatments connect body and mind, encouraging stillness, restoration, and true self-care.
At the heart of fréamh lies a therapist-first philosophy. The belief that the most powerful spa experience begins with the therapist, which is why the training and rituals are designed to nurture the therapists’ own self-care as much as that of the guests. This creates an environment where treatments are delivered with presence, empathy and a sincere touch – making every fréamh ritual truly unique.
With fréamh, FBD Hotels and Resorts offers something found nowhere else: a spa experience that is deeply Irish, rooted in nature and crafted exclusively for its guests.
Wherever your journey takes you — from a countryside estate to the shores of the Mediterranean — FBD Hotels and Resorts’ warm welcomes, thoughtful service and unforgettable experiences await.
HOW TO ENTER:
To win this fabulous prize of an overnight stay in one of FBD Hotels and Resorts’ Irish properties with dinner and a fréamh ritual for two people sharing, fill in the below form. Good luck!
visit irishcountrymagazine.ie/fbdhotels
*Terms and conditions apply.
