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Irish Country Magazine

Sarah Jessica Parker showcases Donegal brand while filming ‘And Just Like That…’

Niamh Devereux by Niamh Devereux
November 17, 2022
A A
Sarah Jessica Parker showcases Donegal brand while filming ‘And Just Like That…’

The style icon stepped out in a homegrown tweed business while shooting the new series in NYC

Sex in the City star Sarah Jessica Parker makes no secret of her love for Donegal – and now she’s shown her support for local business Triona Design. Whilst filming the second series of the SATC spin-off And Just Like That… in NYC, the actress stepped out in a coat from the store on the Diamond in the heart of Donegal Town.

SJP called into the shop whilst on holidays with her family this summer, although she has been a regular visitor for years, and has also stopped by the factory store in Ardara. When she spotted the Faye Double Breasted Mac Coat in black and white Prince of Wales check, she fell in love.

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“At the time, we only had a few samples of the coat made, so she is the owner of one of the first Faye Coats!” Emma Quinn from Triona Design tells us. “She had mentioned to us that she looked forward to making good use out of it during the winter – we had assumed she meant for the cold NY days but perhaps she had something more specific in mind at the time!”

nyc weather report: chilly, with a high of sparkle. #AndJustLikeThat pic.twitter.com/mJ62V4CDJi

— And Just Like That… (@AndJustLikeThat) November 15, 2022

She continued: “We had no idea that SJP had been seen wearing one of our coats until we were contacted to enquire if that was one of our designs. We then found the photographs of Sarah wearing the Faye Coat on the And Just Like That… wardrobe page! We are so grateful to her for helping to put a small family run Irish brand on such an iconic platform.”

Sarah Jessica has often spoke of the joy Donegal brings her and her family. Their holiday home is situated in Kilcar, a rugged part of Donegal at the foot of the Slieve League Cliffs.

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“This area is renowned for its exceptional quality of yarn and knitwear some of which we use in our Triona Donegal Tweed fabrics,” Emma says. “Our aim at Triona is to preserve the beauty of Donegal Tweed fabrics whilst introducing modern silhouettes that our customers will be able to wear year after year.

Model – Rebecca O’Donovan 
Photographer – Terrie Burton 
Shot on location in Barnesmore, Co. Donegal.
Cost of the Coat – €575

“The brand began as a small bespoke tweed company in the family home and now three decades later, we have become a successful Irish tweed brand with two retail stores and a visitor centre where you can learn the history behind the making of Donegal Tweed.”

The founder Dennis Mulhern is a fifth generation hand weaver with a strong desire to ensure that the tradition of weaving is both maintained and preserved. Family is still at the heart of the business with Dennis and Ann’s children, Kieran, Catriona and Patricia all working within different departments within the business. 

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